Full-featured, free pet business platform
Everything you need to run your pet-care business successfully — built by someone who's been in your shoes. Every screen below is the real product.
Get StartedStop juggling platforms. Run it all from one calendar.
Manage your entire operation from one powerful dashboard. Whether you're running a single location or scaling across multiple facilities, Pawdentity gives you professional-grade tools without the enterprise price tag.
Simple calendar scheduling
Book appointments, assign staff, and manage facility capacity with an intuitive calendar that actually makes sense. See your day, week, or month at a glance and make changes instantly.
Smart capacity tracking
Never overbook again. Set capacity limits by service type, room, or time slot — the system automatically prevents conflicts and helps you maximize revenue without compromising care quality.
Client self-booking
Clients see real-time availability and book online 24/7. Reduce phone calls and capture bookings even when you're busy or after hours.
Multi-location scheduling
Manage appointments across all your facilities and switch between locations to run your entire business from one place.
The facility board — your whole building on one live screen
Who's in house, who's arriving, who's going home, and which pets need special attention — updated in real time on every desk, tablet, and phone. Check dogs in, see what's still free in every run and suite, and log care without leaving the board.
- Live counts for in-facility, arriving, departing, and pets with issues
- Runs, suites and every other room type counted separately, never one building-wide total
- Log feedings, meds, walks, and play time right from the card
- Alerts stay pinned to the pet so every shift sees them
Every one of these is a row on that board — and the board is the same board on the front desk, the tablet in the yard, and the phone in your pocket.
Every pet, every owner — every detail in seconds
Create detailed profiles for every pet and owner, including medical history, behavioral notes, emergency contacts, and special care instructions. Never miss important details again — everything your team needs is organized and accessible in seconds.
Complete pet profiles
Vaccines, care notes, feeding instructions, and a full visit timeline — the whole history in one place.
Bookings & interactions
Easily manage bookings and customer interactions — visits, orders, and balances live on the client record.
Digital waivers & documentation
Agreements are sent, e-signed, and stored automatically — no more chasing paper.
Client communication
Threaded messages per client, with photos and updates, right where your team already works.
Streamline employee time tracking effortlessly
Our employee time logging simplifies tracking work hours and tasks. With a user-friendly interface, your staff can easily log their timesheets on the go — and you always know who's on the clock, at every location.
Built-in employee timeclock
Track staff hours accurately with digital clock-in/clock-out — plus approvals and payroll-ready reports.
Shift scheduling
Assign shifts on a weekly grid, per location, and record PTO, sick and holiday time against the same clock the hours come from.
Mobile access
Create daily task lists, share notes between shifts, and keep everyone informed with built-in team communication.
Roles & permissions
Owners, managers, supervisors, and employees — each sees exactly what they should.
Integrated payments with lower fees
Accept payments directly through the platform with lower fees than most third-party processors. Every payment automatically syncs with your bookings and client records — skip the manual reconciliation.
Full POS built in
Boarding, services, and retail on one order — deposits, partial payments, and refunds handled cleanly.
Sales reporting
Live sales, deposits, and balance reports that are accurate from day one — no spreadsheet stitching.
Run your business from anywhere
Check in pets, view schedules, take payments and message clients from the browser on any phone or tablet — nothing for your team to install. And pet parents get the native Pawdentity app for iPhone and iPad: their dog's stay, photos and care updates live in their pocket, included at no extra cost.
Questions, answered
What makes Pawdentity different from other pet business software?
Built by someone who's lived it — not by tech outsiders.
Pawdentity was created by Ali Hemyari, owner of Nashville K-9, one of the largest and busiest training and boarding facilities in the United States. After years of struggling with platforms that just couldn't keep up with the real-world demands of pet care, Ali built the solution he couldn't find — one that actually works.
This isn't software dreamed up in a Silicon Valley office. It's built by someone who's faced your challenges firsthand and designed a platform that solves them — because he needed it himself.
How does the payment processing compare to what I'm currently paying?
Card processing is 3.5%. The software on top of it is free.
That rate is a standard card rate rather than a discounted one — the saving isn't on the percentage, it's the monthly software bill that isn't there. Compare it against what you pay today by adding your subscription to your processing, then comparing the total to 3.5% on its own.
Every payment syncs with the booking and the client record it belongs to, so deposits, balances and refunds reconcile themselves instead of being matched up by hand at the end of the month.
Can Pawdentity handle multiple locations, and how does staff management work across facilities?
Yes — one login, and the things that differ per building follow the building.
Rooms and capacity, the services a site offers, retail stock and even vaccine requirements all scope per location, so site two's runs never inflate site one's availability. Switching between buildings is a picker in the header rather than a separate login, and clients and pets belong to the company, so a regular at one site isn't a stranger at another.
The timeclock is company-wide, which is what you want when people float between buildings — a shift at site two lands in the same pay period as a shift at site one. The current limit worth knowing: sales and timeclock reports cover the whole organization and don't yet filter per site.
Are there really no monthly subscription fees? What's the catch?
No monthly fee. Card processing is 3.5%, and that's the whole arrangement.
There's no catch, but there is a business model: we make money when you take payments through the platform, and nothing at all if you don't. That's why there's no per-location, per-staff or per-pet charge anywhere — the platform earning more when you grow doesn't require a pricing tier to make it happen.
Every feature is included from day one. No plan gates the thing you actually need, and nothing starts costing money once you get bigger.
How quickly can I get Pawdentity set up and running for my business?
About five minutes to apply. Most facilities are live within 48 hours.
The application is six short steps. Once it's approved you get a login and a set of checklists: locations and rooms, services and prices, staff, then clients and pets.
The 48 hours is mostly card processing — getting the payment side genuinely connected is what makes your sales reports accurate from day one instead of a month in. Day one otherwise looks like a normal day: dogs still come through the door, staff still log feedings, clients still ask when their dog is coming home. The only difference is where it all gets written down.
Built for pet pros. Loved by their clients.
Get started with pet-care software that works — no monthly fees, no complexity, just the tools that matter most to your business.